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Sarah Burtis

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EXPERIENCE

Kohl’s, Sr. Product Researcher - March 2023- Present

  • Owned research strategy across complex, cross-functional product areas, leading both generative and evaluative research to inform platform direction, prioritization, and roadmap decisions.

  • Collaborated with design peers in journey mapping and service blueprinting efforts to align stakeholders around end-to-end experiences, directly informing product strategy and prioritization.

  • Established and scaled research operations, including standardized processes, templates, and a centralized insights repository, improving research quality, consistency, and reuse across teams.

  • Launched and operationalized foundational research programs, including benchmarks, SUS, and other core research metrics, creating measurements over time.

  • Ran weekly research office hours to advise product teams, unblock active projects, and elevate research rigor across the organization.

  • Managed and mentored research interns, providing coaching on research planning, execution, and synthesis while contributing to team capacity and development.

  • Built and led research enablement programs, onboarding designers and cross-functional partners to conduct high-quality research independently.

  • Acted as a research coach and advisor, elevating research maturity and evidence-based decision-making across the organization.

Workday, Sr. UX Researcher - January 2022- March 2023

  • Led research initiatives across enterprise SaaS products, partnering closely with Product, Design, and Engineering to drive both strategic direction and tactical execution.

  • Designed and executed mixed-methods research to uncover mental models, workflow inefficiencies, and adoption barriers for professional users.

  • Synthesized qualitative and quantitative findings into clear, executive-ready narratives that informed roadmap and design decisions.

  • Advised product teams on balancing business needs with user outcomes 

Aetna, a cvs health company, Sr. UX Researcher - October 2019 - January 2022

  • Designed and executed generative and evaluative research studies to support both product vision and design decisions within complex healthcare systems.

  • Translated research insights into strategic recommendations influencing product vision and long-term planning, presenting directly to senior leaders and executive stakeholders.

  • Collaborated and consulted across teams, to prioritize and execute research within accelerated project timelines and agile development cycles.

  • Provided mentorship and UX research education to the organization. 

  • Helped scale the internal research repository, establishing practices that improved insight visibility, accessibility, and reuse across teams.

Charter Communications, Sr. Research Analyst - May 2017 - October 2019

  • Supported multiple teams and projects by leading competitive research, information architecture studies, and usability testing across consumer-facing and internal tools.

  • Developed research proposals and roadmaps aligned to business goals and delivery timelines.

  • Proposed and conducted a variety of research methods including but not limited to competitive analysis, card sorting, tree testing, first click tests, literature reviews, interviews, surveys, & usability testing. 

  • Shared research findings through clear, visually engaging presentations that enabled decision-making across product and design.

  • Mentored junior researchers in research design and synthesis techniques.

  • Fostered strong working relationships with stakeholders and cross-functional teams in an effort to increase collaboration and communication.

Charter Communications, UX Designer & Researcher (Contract) - May 2016 - May 2017

  • Conducted foundational and evaluative research using interviews, feature analysis, and usability testing to inform UX strategy.

  • Created wireframes and interactive prototypes that aligned with research insights and business goals.

  • Collaborated with design and product peers to validate and iterate on interaction models and information architecture.

Kaplan Test Prep, UX Designer & Researcher (Contract) - November 2015 - May 2016

  • Conducted end-to-end UX research to uncover user behaviors, motivations, and pain points, informing both early-stage strategy and detailed design decisions.

  • Created wireframes and prototypes for new and improved learning platform features, based on research insights and usability testing.

EDUCATION

University of Denver

M.A. RESEARCH METHODS & STATISTICS
Incomplete

General Assembly, New York City

USER EXPERIENCE DESIGN IMMERSIVE
2015

Adelphi University

B.F.A. GRAPHIC DESIGN
Graduated 2009

Nassau Community College

A.A.S. FASHION DESIGN
Graduated 2006

 

KEY SKILLS

  • A/B Testing

  • Benchmarking

  • Card Sorting

  • Contextual Inquiries

  • Cross-functional Collaboration

  • Data Analysis

  • Diary Studies

  • Educational training

  • Ethnographic Studies

  • First Click Testing

  • Framework Creation

  • Information Architecture

  • Interviews

  • Journey Map Creation

  • Literature Reviews

  • Mentorship

  • Mixed Methods (Quant & Qual)

  • Persona Creation

  • Research Operations

  • Resource Creation

  • Service Design

  • Statistical Analysis

  • Storytelling & Executive Communication

  • Strategic UX Research

  • Surveys (Qualitative, Quantitative)

  • Tree Testing

  • Usability Testing (Remote, In-Person, Moderated, Unmoderated)

  • Workshop Planning & Facilitation

INTERESTS

  • Adventures with my dog, Murray

  • Bouldering & Climbing

  • Camping

  • Cycling

  • Fly Fishing

  • Gardening

  • Hiking

  • Part-Time Fly Fishing Guide

  • Photography

  • Running

  • Snowboarding

VOLUNTEERING

  • Trout Unlimited Board Secretary, Colorado State Council

  • Casting for Recovery Fly Fishing Guide & Instructor